Do you wish you knew what to say to customers so that they’d ‘get it’ and want to buy from you?
Are your struggling to make an impact with your marketing?
Are you losing business because your marketing messages are just not resonating?
In this practical workshop, Ros Conkie will help you work out exactly what to say so your customers will sit up and take notice. First we’ll identify exactly who you’re aiming your marketing at by creating an ideal customer persona for your business.
Then we’ll use that persona to pinpoint the messages that will deeply resonate with your audience.
You will leave with powerful marketing messages specific to your business that you can use on your website, in your blogs, on social media, and anywhere else you promote your products.
Introducing Ros Conkie:
The role of marketing is to make your customer’s buying decision easy, and so it has to be designed from their point of view. The problem is that, when you’re busy running a business, it’s incredibly difficult to step out and get that perspective, especially in a micro business where you’re the only person in it. If you are your business then it’s impossible to get out!
Ros Conkie helps her clients see their business from their customers’ perspective so they can clearly see the holes in their marketing. The result is a clear roadmap of what they need to do, and in what order, to grow their sales.
Ros Conkie is a highly experienced Strategic Marketing Consultant based in Portishead.
A Note From Your Host - Tamsin Acheson - The Business Haven
This Business Haven event brings together entrepreneurs and business owners in the spirit of community, collaboration, and connection. The day includes a two-hour presentation with a local expert from 10:00-12:00 and then the opportunity to co-work for the remainder of the afternoon, finishing at 15:30.
As your host and local business coach I will be available to answer your business related questions and will provide tea and coffee in terms of refreshment - lunch is NOT included but there are plenty of local shops in walking distance or you can bring your own, there are kitchen facilities at the venue.
This is a non-profit venture and all funds raised through ticket purchases are donated to local and international charities.
For more information please send me an email at: email@example.com - space is limited so act fast!